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E-commerce, OrderingStudio-owned

BRU Direct

An owned-and-operated ordering channel for BRU coffee. Product catalogue, PromptPay checkout, order tracking and installable PWA with offline support, all running on the brand's own stack.

Visit live siteorder.bru.asia
Live desktop and mobile screenshots of the BRU Direct website shown side by side
Brief to live cart
6 days
Native checkout
PromptPay
Installable, offline-ready
PWA
Key results

What the build delivered.

  • Mobile cart and PromptPay checkout in under a week
  • Installable PWA with offline product browsing
  • Order data owned by the brand, not a marketplace
“BRU Direct went from a sketch in a meeting to a live PromptPay storefront in under a week. We own the code and the customer data, which was the whole point of leaving the marketplace.”
BRU Direct — a studio-owned venture
AI build timeline

From brief to live.

AI-assisted development compresses the build. Each stage below ran end to end, without waiting on a design phase.

  1. Day 1 to 201

    Catalogue model, checkout flow

  2. Day 3 to 402

    AI-built storefront, cart, PWA shell

  3. Day 503

    PromptPay integration, order tracking

  4. Day 604

    Pilot launch to existing customers

Want a build like this for your business?

We can usually deliver a working first draft within 48 hours, with full ownership transferred to you at launch.

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